[PDF] Tesarac (Portuguese Edition)


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Tesarac (Portuguese Edition)

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Author : Alfredo Passos, Teresa Dolores Mota Ferreira
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Description : A palavra ldquo;Tesaracrdquo; foi um neologismo criado pelo escritor Sheldon Allan ldquo;Shelrdquo; Silverstein. Sheldon, nasceu em 1930 e faleceu em 1999. Natural de Chicago (Estados Unidos da Ameacute;rica). ldquo;Tesaracrdquo; passou a representar uma espeacute;cie de ldquo;parto histoacute;ricordquo; um momento de devir (do latim devenire, chegar) que permite o nascimento de novos paradigmas ndash; sociais, culturais e econoacute;micos. Enquanto o ldquo;Tesaracrdquo; estaacute; ocorrendo, a sociedade mergulha no caos e na confusatilde;o, ateacute; que uma nova ordem a recomponha. A palavra foi incorporada ao livro ldquo;The Guru Guide to Marketing: A Concise Guide to the Best Ideas from Today’s Top Marketersrdquo;, dos autores Joseph H. Boyett e Jimmie T. Boyett, 2002. O conceito como parte do titulo deste livro pretende representar a consciecirc;ncia de estarmos a vivenciar um momento de grandes mutaccedil;otilde;es quer ao niacute;vel da ordem fenomeacute;nica quer ao niacute;vel da ordem mais profunda do homem enquanto Ser – Sujeito. Trata-se de um estado de embriaguecirc;s que concilia, ao mesmo tempo, o que existe e o que ainda natilde;o existe de uma forma niacute;tida e estaacute; em estado evoluivel.

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